The Northeast of India is changing fast. Businesses in Assam, Meghalaya, Arunachal Pradesh, Manipur, Nagaland, Mizoram, Tripura, and Sikkim are no longer competing only with the shop across the street. Today, they compete with businesses that appear on Google searches, social media feeds, and online marketplaces.
That shift creates a simple reality: if customers cannot find your business...
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